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Brand Identity

Philosophy and Commitment contained in familiar kt name

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  • Brand Identity


olleh's logo

olleh is the key brand of kt services.

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Combination Logo and Waving

The olleh logo is a combination of the symbol on top and the caption at the bottom. The waving shape also symbolizes kt as a global brand and the commitment to innovation for customers.

Appealing Color and Curvature

The dramatic curvature and appealing color of logo, which is not found in other brands, symbolizes the Brand-Personality of ‘Extreme Adventurer’.